Elkhart Lake’s Road America

Set amid the rolling hills of Wisconsin’s Kettle Moraine, this scenic 640-acre property       2008 Race Schedule
has been the site of international motorsport events and their celebrity drivers and riders for decades. No longer just a summer destination, Elkhart Lake’s Road America is marketingitself as a year-round venue with unique activities for groups of all sizes. It’s fast, affordablefun for both male and female participants. No experience required. In its 53 years of experience, Road America has put the State of Wisconsin and the Midwest on the map, continually raising the state’s profile nationwide in the promotion of tourism and the betterment of motorsports and quality entertainment. In the words of Wisconsin Governor Jim Doyle, when bestowing Road America with the Putting Wisconsin on the Map award, “Road America has been the site of unforgettable performances, worldwide TV telecasts and international events that continue to draw visitors from around the world year after year.”Road America is a growing and evolving business, attracting 700,000 visitors a year from every corner of the world through its gates. Economic impact studies show that $70 million dollars are generated annually by Road America, its events and visitors each year. Over 425 events are held annually at Road America, often running multiple activities on the same day incorporating the 4-mile track, the interior Briggs & Stratton Motorplex and the beautiful grounds surrounding the facility.

With the goal of creating a year-round destination, Road America now offers Adventure Programs at its Elkhart Lake facility for corporate meeting planners and group organizations. One-of-a-kind and memorable entertainment ideas for corporate programs include ATV adventure trails for team-bonding experiences, karting on the Briggs & Stratton Motorplex, two-wheeled Suzuki Supermoto School and a range of driving and riding schools available year-round from racing programs to mastering driver-performance skills for youth, age 16 and older. Quickly becoming a group favorite is Geocaching activities, a type of scavenger hunt, perfect for building team rapport. The adventure programs have been well received and are rapidly growing in scope and demand.

Contact the Road America hospitality department for custom tailored programs to fit every budget and comfort level. 2008 major race weekends include May 16-18, June 5-8, 13-15, and 19-22, July 4-6 and 17-20, August 7-10 and September 19-21. For more information on the 2008 Road America event schedule and activities, visit www.roadamerica.com or call 1-800-365-7223 from anywhere in North America, or world-wide access at (920) 892-4576.

Road America
N7390 Hwy 67
Elkhart Lake, WI
1-800-365-7223
www.roadamerica.com